Cherple Cherps

Every innovator has a vision for how their technology can be used in life and in business. But how can innovators and technology firms still innovate during a global downturn? Recessions are not commonly seen as the best time for research and development, let alone innovation.  Many companies are struggling to survive and not all firms are willing to go out on a limb with something entirely different.

But the facts point to innovations in technology being a huge boon to reviving the economy; tech companies for years have been a crucial catalyst in difficult times and now is no different.  In fact, the US Bureau of Labor Statistics projects that 70% of all new jobs in science and engineering between now and 2016 will be in the computing fields.  Should this projection come to fruition, the best may be still yet to come.

While no one can predict with certainty how technology will change our lives, its certain that understanding the unfolding intersection between technology and society will help any innovator produce the best products possible.

Tech giant Apple, whose products have unified the most commonly used tech innovations of the past ten years, perhaps better understands the relationship between technology and society better then any other company. “Our most advanced technology in a magical and revolutionary device at an unbelievable price” is how Apple describes their new product iPad, which is a flat touch-screen computer engineered for the technology people have determined to need the most; web, emails, photo, and video.

As an innovator in its own right, Cherple has done a heck of a job harnessing the possibilities and practicalities of many aspects of mobile communication. Ever since the PC and the cell phone changed the nature of communication, Cherple has been linking the two via free two-way SMS.

http://www.facebook.com/pages/San-Diego-CA/Cherple/54280439385

http://www.bls.gov/

http://www.apple.com